Supplement business consulting & custom formulation

Work with Medea to launch your supplement brand or create an ingestible wellness product.



Are you ready to launch your supplement brand? Are you just starting out on the ingestible wellness market? Are you unsure of the specifics and the ingredients of your supplements?


The global dietary supplements market size was estimated at USD 164.0 billion in 2022 and is projected to grow at a compound annual growth rate (CAGR) of 9.0% from 2023 to 2030.

A successful supplement launch depends on understanding your market, knowing how to formulate and price your product in addition to ensuring your brand meets all safety and quality standards.

Whether you are seeking insightful guidance on market direction, launching a natural ingestible brand, fine tuning of an existing supplement or creating a brand new formula, Medea can walk you through the process.

Product safety, efficacy, consistency, testing, and quality assurance need to all strike a balance with manufacturing process concerns. It’s important to make sure your product is formulated correctly and meets all safety standards before it goes to market.


Medea will assist you in developing a superior formula to fill an untapped product niche on the supplement market to stand out from the competition. She will direct you to the most reliable contract manufacturers to ensure your products are made with the most effective ingredients in quality environments following strict GMP and regulatory guidelines.

Services include:

Retail Market Assessment

Formulation Strategy

Innovation Strategy

Safety Assessment

Product Formulation

Market Positioning

Manufacturer Qualifications & Negotiations

Side Effects Evaluation

Retail & Marketing Strategy

Logistics 101


For more information or schedule your free introductory call with Medea contact us at